Selected Work Manifesto
About & Contact
2021, Campaign
PUMA Football
Creative Direction, Art Direction, Production
Raphael Varane
x PUMA

We team up with @PumaFootball and @RaphaelVarane on the occasion of the announcement of the partnership between the brand and the player. We created and produced all the content to feed the Social Media channels of PUMA and celebrate that Raphael Varane is already part of the PUMAFam. The content also worked to activate sales of this particular boots.

Helsinki Agency_Raphael Varane<br>x PUMA_Thumbnail_1 Helsinki Agency_Raphael Varane<br>x PUMA_Thumbnail_2
More than 48.000 likes in the global PUMA Football Instagram channel.
Helsinki Agency_Raphael Varane<br>x PUMA_Thumbnail_3
The content triggered boot sales instantly.
Helsinki Agency_Raphael Varane<br>x PUMA_Thumbnail_4
Helsinki Agency_Raphael Varane<br>x PUMA_1
Helsinki Agency_Raphael Varane<br>x PUMA_2
More than 48.000 likes in the global PUMA Football Instagram channel.
Close
Helsinki Agency_Raphael Varane<br>x PUMA_3
The content triggered boot sales instantly.
Close
Helsinki Agency_Raphael Varane<br>x PUMA_4

More relevant data

More than 48.000 likes in the global PUMA Football Instagram channel.
Close
The content triggered boot sales instantly.
Close

We are an independent creative agency with an unique approach to every project we undertake. We help brands to be relevant and influential in the cultural context by delivering outstanding content to their audiences. At HELSINKI, we  permanently live in the intersection between contemporary visual culture, Internet and curiosity, creating stimulating content driven to build business value and delivering relevant and strong results. We are content dealers and we operate worldwide offering creative solutions to different brief needs.